To be completely honest, our group never got to meet up as a whole so I think our individual ideas of the plot line weren't well developed or combined to form a cohesive whole. So when we tried to explain it I don't think the audience could really grasp what we didn't even really understand in the first place either. We definitely should have spent more time with that, and developed a better way to explain it.
Another thing we didn't get across is excitement to play the game. Once again due to a lack of organization and meeting I think that weren't really able to sell the idea as something that exciting. Our presentation was too much of stating facts about the game, and not enough salesmanship. Something that I think we did well is explain the technicalities like rules and mechanics, because the concept of our game was pretty simple to explain and there are enough games that are similar and well-known enough to make comparisons to.
Objectives were fairly difficult to convey to the audience, because once again we were a bit unsure of the specifics of the plot line ourselves. They were the most difficult to explain due to the fact that not even our group clearly understood every small individual objective to end up escaping the room. We had a vague idea of the individual requirements to escape the room, but not well enough to properly convey them to the audience.
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